Suncorp has extended its Brisbane Suncorp Stadium sponsorship partnership for up to ten years.

The insurer’s naming-rights deal, with owner Stadiums Queensland and operator ASM Global, was first agreed in 1994.

“Suncorp Stadium has been home to sporting battles, epic concerts and it even withstood the 2011 floods. It is part of our Queensland way of life and that’s why we’ve been a proud partner of the stadium for over 25 years,” CEO Steve Johnston said.

“Our business has a long and proud heritage in Queensland, and we look forward to being part of the state’s exciting future.

“I am incredibly proud to have Suncorp associated with this iconic venue.”

Suncorp Stadium GM Alan Graham said the Suncorp brand was synonymous with quality.

“There’s a whole generation who have never known the stadium by any other name than Suncorp Stadium,” he said.