The National Insurance Brokers Association (NIBA) has announced changes to its forthcoming annual convention in a bid to increase attendance and make the event more accessible.

The convention in Melbourne will be a day shorter – lasting just over two days – and is in a capital city to allow for ease of travel, NIBA CEO Dallas Booth says.

In terms of content, NIBA has learned from last year, when “some elements were very well received, while there were some elements that weren’t as popular”, he says.

Much of the program will be split into three streams, targeting senior brokers and principals, experienced brokers and young professionals.

“It will be very much technical, business and learning-focused, directed specifically at brokers,” Mr Booth told insuranceNEWS.com.au.

In another innovation, entry to the exhibition hall will be free to non-registered convention participants, allowing much wider access to networking sessions.

Mr Booth says he will encourage exhibitors to have senior staff available on their stands.

“It is still the only place where brokers from right across the industry can liaise and compare notes,” he said.

The convention will still feature keynote speakers, social events and awards.

Early-bird registration for NIBA members costs $990, including the conference program, social events and exhibition entry. A flat rate of $690 applies for NIBA young professionals.

The convention will be held from October 13-15, with registration open on June 3 and early-bird rates applicable until July 16.