The Financial Planning Association (FPA) has launched its Value of Advice Awards for 2007. Entries opened yesterday and close in mid-May.

The awards aim to recognise certified planners (and those undertaking certification) who consistently provide a high level of service and knowledgeable, value-adding advice to clients.

The judging criteria centre on four advice categories and a fifth section on community contribution and pro bono work.

Winners will be announced during the FPA National Conference in Sydney in November.