Qantas has picked TAL to sell life insurance products to members of its frequent flyer program.

The program has more than 11 million members, and the products will be offered through the Qantas Assure loyalty business.

Members can earn points by buying eligible Qantas Assure insurance products and participating in wellness programs.

Products offered include life, total and permanent disability, trauma and income protection covers.

Qantas is offering up to 30,000 points for switching and one point for every dollar spent on premiums.