Steadfast Life has acquired Ivan Bakin and Associates (IBAA), a life insurance specialist advisory firm in NSW. 

“Our shared values and dedication to providing exceptional advice and service align perfectly,” Steadfast Life CEO Darren Conway said. 

“This acquisition reinforces our commitment to keeping life on track for our clients when they need it most.” 

IBAA offers risk advice across a range of life products such as income protection, total and permanent disability and trauma insurance. 

Ivan Bakin, who founded the business in 1993, says joining Steadfast Life “represents an exciting new chapter”. 

“We look forward to integrating and leveraging Steadfast Life’s robust offering to enhance our value proposition to clients.” 

Steadfast Life is part of Steadfast Group, the largest general insurance broking network in Australia and New Zealand.