NobleOak has won the Canstar direct life insurance outstanding value award for the third year running.

Its Premium Life Direct product received five stars across all profiles considered, with standout features including optional total permanent disability cover of up to $5 million and trauma cover up to $2 million.

Allianz’s Life Plan and Insure Me Now’s Superior Life Insurance Cover also took the top award. Canstar reviewed 27 products from 27 providers.

Apia, GIO, Suncorp and Insuranceline won outstanding value awards in the funeral category, where 18 policies from 14 providers were assessed.