MLC Life Insurance has launched LifeView, a group insurance digital platform for superannuation funds, as part of its $400 million technology transformation.

The platform is compatible with any device and is designed to provide a comprehensive and integrated experience for trustees, administrators and members.

Members can apply for and adjust cover online and lodge and track claims, while trustees and administrators can access real-time data and analysis of their funds’ claims experience.

“Everyone is well aware of how frustrating and time-consuming it can be to access group insurance, both for those making a claim and for those managing their cover,” MLC’s Chief Customer Officer for Group Insurance Suzanne Smith said.

“It can feel like a black hole at times. We wanted to develop a platform that would put members in complete control of their life insurance, and at a time and place that’s convenient to them.”

She says MLC aims to “become Australia’s leading and most trusted life insurer, and we want to play a bigger role in the group insurance market”.

“To do that we need to focus on how we can transform the way funds and members engage with life insurance, and to do so in a transparent way. This platform will enable us to do that.”

MLC Life will roll out LifeView in the next few months.