The life insurance offering will be a key point of difference among MySuper products, Chant West Head of Research Ian Fryer says.

“[Super] funds will have the ability to vary the amount of cover they offer to MySuper members,” he told the recent AIA group insurance summit in Sydney.

MySuper features compulsory death with total and permanent disability cover, although members can opt out, with income protection optional.

Mr Fryer says funds can use underwritten additional cover as a point of difference to attract members.