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Honey makes LinkedIn’s hottest startups list 

Honey Insurance is among the Top 20 Australian start-ups, according to a list compiled by LinkedIn. 

LinkedIn says its 7th annual Top Startups list is a “testament to the spirit of innovation,” featuring young companies that are “growing fast and gaining attention”. 

“These are the startups that have trailblazed their way through recent economic and workplace challenges — and managed to stand out to investors and top talent along the way,” it said. 

Honey, which won comparison website Finder’s 2022 Best Insurance Innovation award, rewards customers who activate sensor technology with a lower premium. It gives $250 worth of technology and services to help avoid accidents.  

LinkedIn Tech and Innovation News Editor️ Marty McCarthy says Honey is among companies rising to the challenges of the moment and continuing to innovate and attract top talent in 2023 and are emerging companies “you should pay attention to.” 

“The hottest startups in Australia operate in sectors defying the capital slump to bring in some of the biggest raises this year,” he said. 

Honey has distribution partnerships with McGrath, WA’s largest homebuilder BGC Housing Group, Bank of Queensland, and investors AGL and Metricon.  

Other Honey investors include the founders of Afterpay, Airtasker and Zip, former Corelogic CEO Graham Mirabito and former News Corp Australia and Foxtel CEO Peter Tonagh. The Honey platform is also available on the app of its investor PEXA.