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Celebrity-backed Indian insurtech completes IPO

Go Digit, which counts former Indian cricket captain Virat Kohli among its investors, has listed on the National Stock Exchange of India. 

The insurtech offers vehicle, travel, property, flight delay, health, mobile, holiday home and retail insurance in India. It listed last month and was last trading at 298 rupees ($5.30), above its issue price of 272 rupees ($4.90). 

Go Digit is backed by major investors including Canada’s Fairfax Group and actor Anushka Sharma, who is married to Kohli. 

The company, founded in 2016, turned profitable last year. CEO and MD Srinivasan Parthasarathy formerly spent seven years at Aviva – including four as an actuary in London – and three years at WTW. 

India’s insurance penetration rate remains low compared with developed economies, and Go Digit says its innovative approach can better reach underinsured segments. 

“The Go Digit IPO is a significant development for the Indian insurance sector,” Value Square Advisors investor Priyank Goyal said. “With its focus on technology and untapped market potential, Go Digit has the potential to be a game-changer ... the company's strong leadership and growth prospects make it an intriguing proposition.” 

Lead managers for the IPO included ICICI Securities, Morgan Stanley India, Axis Capital, Edelweiss Financial Services, HDFC Bank and IIFL Securities.