QBE has entered into a long-term agreement with online retailer Kogan Australia to provide home, motor and compulsory third party (CTP) insurance products.

The products, which will be launched this year, will be issued and underwritten by QBE, with the retail and services company to earn commissions on sales of policies under the Kogan Insurance online brand.

“Now more than ever, we recognise the importance of online platforms and digital tools in customers’ day-to-day dealings, which is why we’re so pleased to be partnering with Kogan,” QBE Australia Pacific MD Consumer Eleanor Debelle said.

“We are confident that partnering with Kogan and its over three million Australian customers will enable us to deliver a best-practice digital sales experience for customers.”

Kogan has previously said on its website that as of February 3 this year it would no longer be partnering with underwriter Hollard Australia on home, motor or landlord insurance.

Kogan added insurance to its range of financial services offerings in 2017, selling home and other personal lines products. The company’s website shows that Hollard continues to underwrite Kogan pet products.