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NTI branding makeover reflects wider interests

National Transport Insurance (NTI) has unveiled a new logo that reflects its expansion in transport and logistics markets.

The company, which started by specialising in truck insurance, is undertaking a major expansion into the marine market, having previously added mobile plant and equipment cover, and roadside assistance for heavy vehicles.

“The time is right for our visual identity to reflect our position as Australia’s specialist insurer,” CEO Tony Clark said. “The new NTI logo will be used to represent the company as a whole, while the National Transport Insurance, Truck Assist, Yellow Cover and Marine Protect brands will be used to deliver products and services to our customers and partners.”

The logo includes the Brisbane-based company’s initials in lower case, with a line underneath ending in four coloured squares, representing the group’s business areas.

CGU and Vero, which jointly own and underwrite NTI, are transferring their marine insurance portfolios to the joint venture to create the Marine Protect specialist division.