Melbourne Football Club scores Zurich sponsorship extension
Zurich will sponsor the Melbourne Football Club, including women’s and men’s teams, for another two years and its logo will be featured on Demons’ guernseys.
The insurer has been the club’s partner since 2018 and last year broadened the arrangement to include the AFLW team.
“We’ve had the opportunity to experience the Club’s fantastic culture, strong values, and passion first-hand. It’s exciting to see this reflected in their recent on-field performance,” Zurich Life & Investments CEO Justin Delaney said.
The ‘Goals for Good’ collaboration between Melbourne Football Club and Zurich’s community mental health program Tackle Your Feelings resulted in $20,000 worth of football equipment donated to 60 junior clubs through the AFLW season. The pair also support causes like FightMND and the Reach Foundation.
Zurich says the sponsorship provides a platform to connect with customers, partners, employees and the community and build brand strength.
“Zurich has always been committed to supporting our entire club and have been particularly strong supporters of our AFLW program and the work the club undertakes,” Melbourne CEO Gary Pert said.