Rebranding details are yet to be revealed as brokerages Network Insurance Group and Insurance House prepare to merge.  

Parent Steadfast Group announced on Friday that the pair – two of its largest brokerages – will integrate.

Network Insurance Group CEO Andrew Broughton, who is to head the combined business, sent a detailed email to staff, saying: “We are currently exploring a rebranding strategy to better align with the organisation’s evolving vision and mission.”

The business says rebranding will aim “to better align with its evolving vision”.

“Stay tuned for updates as we move forward with this exciting new chapter,” the email added.

Insurance House CEO Scott Leis will remain with Steadfast until June 30 to help combine the businesses.

Mr Leis said today his future “is now wide open” and he has “an exciting and rare opportunity to reassess”. 

He thanked Insurance House’s more than 300 staff.  

“It has been an amazing 11-year journey, and I am very proud of the opportunity to have led you and what we have achieved together. This is an opportunity to combine our strengths and create a more diversified, resilient and innovative business,” he said.  

As “new custodians”, the combined leadership teams “have the opportunity to create their own legacy”, Mr Leis says.

The two businesses combined have about 60,000 clients and record $800 million gross written premium and $100 million revenue a year.

Steadfast MD and CEO Robert Kelly says it is “the perfect union” and an “exciting opportunity to bring together two exceptional businesses with complementary strengths”.

Insurance House was founded in 1983. Its team moved from East Melbourne to the city’s La Trobe Street last November. Network Insurance Group’s Melbourne broking team will join them there this month.