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AMP enhances LIF support for advisers

AMP has added a practice diagnostic tool and video tutorial series to its Life Insurance Framework (LIF) resource hub.

The diagnostic tool helps advisers identify areas of their business that need attention under the LIF reforms. It also provides an action plan to prepare for the change.

The video tutorial series features eight sessions focused on practice management.

It covers topics including pricing and revenue models, target markets and value propositions.

The series has been developed in conjunction with independent advice expert Sue Viskovic.

AMP Director Insurance Proposition Greg Johnson says advisers are negotiating a period of significant change.

“They’ve worked hard to identify how their businesses will be affected by the legislation taking effect from January 1,” he said.

“The enhancements to the LIF hub will provide advisers with further tools and support to help them get across the line in transitioning their business into the new environment.”